… The richest person cannot buy for himself what the poorest gets free, by radio …
[Description by Larry Ware]
WNBC celebrates 30 years of commercial broadcasting with Bob Elliot and Ray Goulding, (otherwise known as Bob & Ray), and Fred Allen. This historic broadcast was a look back over WNBC’s then 30 years of broadcasting since the first commercial announcement on August 28, 1922. A portion of that first commercial is featured, along with many transcriptions and songs of the era.
WNBC celebrates 30 years of commercial broadcasting with Bob Elliot and Ray Goulding, (otherwise known as Bob & Ray), and Fred Allen. This historic broadcast was a look back over WNBC’s then 30 years of broadcasting since the first commercial announcement on August 28, 1922. A portion of that first commercial is featured, along with many transcriptions and songs of the era.
Bob and Ray put in their wry humorous slant on the progress of broadcasting and advertising. Fred Allen gives a lighthearted spoof on the first WEAF radio listener without which, he says, radio would have never been successful.
Fred Allen: “If the first little man had not listened to WEAF and told his friends that the air was fraught with music, news, and entertainment, the work of the mighty executives and the various talented stars would have been in vain.” . . . “Has the name of WEAF’s first listener been mentioned here tonight? No!”
This aircheck came from aircheck collector Bob Gilmore.